With coaching, 40% vs 12% of GLP-1 patients stay on therapy at month 12 when patients pay cash.Learn more
Solutions / What is a Medication Companion

What is a Medication Companion? Coaching that keeps patients on the drug.

A Medication Companion coaches patients through the side effects that make them quit, with nutrition, fitness, sleep and stress plans built for the drug they take. Telehealth, pharmacies and pharma brands offer it under their own brand.

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Patient app showing today's plan with one task each for nutrition, fitness, supplements, stress, sleep and lifestyle, plus the AI coach and a named health coach.

Weeks 2–12

When most patients quit: side effects peak before the benefit shows

88%1

Of GLP-1 cash pay patients stop within a year

10

Drug categories, one product, a playbook for each

  1. 1. Rodriguez PJ et al., JAMA Network Open, January 2025 (125,474 US adults).
01 / The quit window

Patients don't quit because
the drug failed.

They quit because it felt bad first. The pattern is the same for GLP-1s, hormones, antidepressants and statins: dropout clusters in the first weeks, before the drug can prove itself.

Start

First dose

Weeks 2–12 · highest risk

Benefit

Starts to show

8%

of GLP-1 patients still on therapy at three years

Prime Therapeutics, June 2025

53%

of new statin users stop within two years

Penning-van Beest et al., Eur Heart J, 2007

~20%

of metformin patients get a gut side effect

Nabrdalik et al., Front Endocrinol, 2022

3 mo

for menopause hormone therapy side effects to settle

NHS, Side effects of HRT

02 / The proof

Coached patients
stay on the drug.

Pharmacy-claims-confirmed GLP-1 persistence, against the largest real-world study available. That gap is the business case.

Without coaching

46%

still on their GLP-1 at 12 months (125,474 US adults).

+21

points

With coaching

67%

still on their GLP-1 at 12 months in a published coaching program.

With coaching, more GLP-1 patients are still on therapy at 12 months: 67% vs 46% when insurance pays, 40% vs 12% when patients pay cash. We bring the same effect to any qualifying drug, through any channel, at software cost.

Sources: Rodriguez PJ et al., JAMA Network Open, January 2025. Omada Health, Eucalyptus and Second Nature.

03 / What it is

A daily plan written
for the drug.

An app with an AI coach for every patient and, on the premium plan, a human health coach and fitness coach. It eases the side effects and builds the habits prescribers ask for.

01

Persistence

Patients stay on the medication.

The drug only delivers value while they keep taking it.

02

Side effects

Patients manage their side effects.

The coaching help ease the side effects and build the habits prescribers ask for.

03

Quality of life

Patients feel better.

Side effects are predictable, and daily habits help with each.

04 / How it works

Six protocols,
not two.

Most programs coach food and exercise. Sleep, stress and supplements are often skipped, and they decide whether patients keep up the rest.

  • Nutrition
  • Fitness
  • Supplements
  • Sleep
  • Stress
  • Lifestyle
Commonly coachedOften overlooked

Personal to each patient.

Intake answers, shared labs and symptoms tailor the plan and screen out anything unsuitable. It never diagnoses; medical questions go to the prescriber.

Coaches supplied.

Health and fitness coaches already trained on the drug's protocols. Nobody for you to hire, credential or manage.

AI or human, your call.

AI Coaching in every US state. AI + Human Coaching in most. The AI coach is not a doctor, dietitian or therapist.

05 / Who pays

You get the retention.
The patient buys the coaching.

Most channels don't absorb the cost. They sell the companion alongside the drug as a paid add-on.

Telehealth and pharmacies

The patient, as an optional coaching plan or as an embedded AI coach in the GLP-1 subscription.

At checkout, at the counter or in the app.

Pharma brands

The pharma brand.

Inside the patient-support program, or offered to every pharmacy and platform selling the drug.

06 / Categories

Ten categories.
One product.

One companion, configured per drug. A patient on a GLP-1 and a statin, or metformin and hormones, gets one plan where the protocols reinforce each other.

  1. 01Live

    GLP-1 drugs for weight loss

  2. 02Next

    Menopause hormone therapy

  3. 03Next

    Testosterone therapy

  4. 04

    Non-GLP-1 weight loss drugs

  5. 05

    Antidepressants

  6. 06

    Longevity prescriptions

  7. 07

    Dermatology

  8. 08

    Fertility

  9. 09

    Statins

  10. 10

    Metformin

Deployment

Managed for you,
or built on our API.

The same GLP-1 medication companion runs underneath both. The only choice is who runs it.

Option 01

TeraRx Managed

Managed Solution

We host the technology and provide the coaches. You launch under your brand.

  • Health and fitness coaches supplied and managed by us
  • Turnkey and white-labeled
  • Live in weeks, not a multi-year build

Option 02

TeraRx API & SDK

Build It Yourself

License the engine and build GLP-1 coaching into your own product and apps.

  • Clinical Reasoning Engine and Protocol Builders
  • Access by API and SDK
  • Your own coaches, or ours as staffing
Safe clinical AI

Clinical AI your team
can sign off on.

Built to clear your compliance, legal and clinical reviews.

How our AI stays safe

Clinically reviewed

Rules signed off by clinicians.

Licensed dietitians sign off every food and supplement rule. Our clinical lead, a Medical Doctor, approves the rest.

Rule-based

AI explains. It doesn't invent.

Plans come from rules with peer-reviewed citations. AI never writes rules or adds advice of its own. Every change is logged.

Lifestyle only

Your prescriber keeps the drug.

Coaching covers food, exercise, sleep and side effects. Dosing, labs and risk always go back to the prescriber.

Rules build the plan. Clinicians sign off the rules. AI explains it. Coaches help patients follow it.

Medication Companion

Bring a Medication Companion
to your patients.

See how it would run under your brand, for the drugs you already prescribe or dispense.