Keep patients on their medications.
A Medication Companion keeps patients on their drug by coaching away the side effects that make them quit — and by running the diet, exercise, and sleep protocols that push the drug's own results further. For online and retail pharmacies, drug makers, and health plans.
US adults — roughly half — take at least one drug that qualifies: taken for years, quit over side effects, and lifestyle-mitigable
is when patients quit — side effects peak before the benefit has arrived
drug categories covered by one product with a per-drug playbook — and a patient on more than one is coached across all of them
What a Medication Companion is
An app that connects patients with practitioners and delivers daily lifestyle-medicine support — nutrition, supplements, fitness, sleep, stress, and eliminations — written for the specific drug the patient takes. It does two things at once: it reduces the side effects that make patients quit, and it improves the health outcomes the drug was prescribed to deliver. Three things follow when it works.
The patient stays on the medication
Persistence — the drug delivers its clinical value only for as long as the patient keeps taking it.
The seller keeps its customer
Retention — every extra month on therapy is a month of subscription or drug revenue for the pharmacy or the drug maker.
The patient feels better
Quality of life — nausea, muscle loss, fatigue, and sleep disruption are predictable, and each has a known lifestyle answer.
Patients quit in weeks 2–12 — when side effects peak and the benefit hasn't arrived yet.
In every market we studied — GLP-1 (glucagon-like peptide-1), menopause hormone therapy, testosterone, antidepressants, statins — discontinuation clusters in the same window: the first three months, before the drug has shown what it can do. The exits are driven by side effects, not by the drug failing.
of GLP-1 patients stop within a year; 8% are still on therapy at three years
of statin patients stop in the first year, mostly over muscle symptoms
of metformin patients experience a gastrointestinal side effect
is when menopause hormone therapy side effects peak — in a therapy meant to run 10 to 15 years
The core fact: coached patients stay on the drug.
One coaching program published pharmacy-claims-confirmed persistence for GLP-1 patients against the largest real-world dataset available. The gap is the entire business case.
of patients are still on their GLP-1 after 12 months, in the largest US study (125,474 adults).
of patients in a published coaching program are still on their GLP-1 after 12 months, pharmacy-claims confirmed.
That program proved the mechanism — for one drug, sold only to employers and health plans, on a human-coaching cost structure. TeraHealth applies it to any qualifying drug, through any channel, at software cost.
We coach six domains, not two.
Most companion programs coach food and exercise. Sleep, stress, and eliminations — in amber below — often decide whether the protocol works: sleep determines whether weight lost is fat or muscle, stress determines whether habits survive after the drug stops, and a small number of eliminations undo both.
Every category, one product.
One companion, configured per drug. Each category below has its own page with the evidence, the protocol, and the economics specific to it.
One patient, several drugs. Plenty of patients are on more than one of these at once — a GLP-1 and a statin, metformin and hormone therapy. The companion coaches all of them together from a single health picture, so the protocols reinforce each other instead of contradicting, rather than running a separate program per prescription.
Roughly 130 million US adults take at least one drug that qualifies. Hair loss, erectile dysfunction, and birth control fail the test — lifestyle does not meaningfully reduce those drugs' side effects.
We supply the practitioners.
Most drug programs have only a prescriber. A Medication Companion needs two more roles — and you don't have to hire, credential, or manage either one. TeraHealth supplies both, already trained on the protocols for the drug your patient is taking.
Registered Dietitian Nutritionists (RDNs)
Protein targets, dose-day meal plans, fiber and fluids, food swaps when foods become unappealing. They work in TeraPro under your protocols and never touch medication decisions.
Where the patient’s insurance covers medical nutrition therapy, our RDNs can bill it in-network — so the patient pays less for the coaching layer while you keep the patient, the data, and the prescription.
Specialized personal trainers
Resistance and aerobic programming built around the drug — scheduled around the dose, with a light version of every session for bad days.
They track progress remotely: training loads, a connected scale, tape measurements, and strength tests, so muscle and body composition are visible outcomes rather than guesswork.
Or use your own. If you already employ dietitians or trainers, they work in TeraPro under the same protocols — the practitioner network is something we provide, not something we require.
Two ways to deliver it.
You don't need an engineering project to launch one. A companion can run as a finished product we host, or as components your own team builds into the experience you already own — and you can start with the first and move to the second.
Hosted, branded or white-labeled
We host and run everything: the patient app, the practitioner workspace, the protocol library, and the reporting. It launches in weeks with no engineering work on your side.
Run it under your brand — your name, your colors, your domain, so the patient never leaves your experience — or co-branded with TeraHealth, whichever suits the channel. Patients are invited by a link, a bulk upload, or an offer at the point of fill.
APIs and SDKs in your own stack
The Tera API Layer sends patient events in and pushes protocols, adherence, and escalations back out, so the companion lives inside the systems your team already runs.
An SDK (software development kit) embeds the coaching experience directly in your patient app, and a TeraPro module puts the practitioner workspace in front of your clinicians with single sign-on — one patient record across the whole stack.
Start turnkey, integrate later. Most partners launch hosted to get a cohort running and results measured, then move to APIs and SDKs once the companion has earned a place in the roadmap. The protocols, practitioners, and data carry across — switching delivery models doesn't mean starting over.
Who it reaches, and who pays
Most channels don't absorb the cost — they offer the companion to the patient alongside the drug, as a paid add-on. The channel gets the retention benefit; the patient buys the coaching. Where a buyer does pay directly, it's because persistence is already worth more to them than the fee.
Online telehealth pharmacies
Who pays
Usually the patient — a paid add-on to the subscription. The pharmacy keeps the retention benefit and a share of the fee
How it reaches the patient
A white-labeled layer inside the brand’s own app; one integration into an infrastructure provider reaches every brand on it
Retail pharmacies
Who pays
The patient — a cash add-on at the point of fill, with a flat fee back to the pharmacy
How it reaches the patient
At-the-counter and in-app offer, or an upsell the moment a prescription is filled — by text or email
Drug makers
Who pays
The manufacturer — a retained patient is worth $500–1,000 a month on a branded drug, well above the cost of the companion
How it reaches the patient
As a program administrator inside the manufacturer’s own patient-support program — or made available to its sales channels, so every pharmacy and platform selling the drug can offer the companion alongside it
Health plans
Who pays
The plan — where adherence carries a Star-rating bonus that exceeds the cost — or the member, where the plan simply makes the offer
How it reaches the patient
The plan already has the relationship and knows which members are on which drugs, so it can put the companion in front of exactly the members a companion exists for — directly, or through drug makers and PBMs (pharmacy benefit managers)
Safety and clinical governance
Every plan runs under TeraHealth's own clinical protocols. The app coaches lifestyle; it never touches the prescription.
Lifestyle only
The app never recommends a medication, a dose change, or a formulation switch. Any dose question is the patient’s to bring to her own doctor.
Auditable by design
The Clinical Reasoning Engine works from a curated, cited clinical knowledge base — reasoning is traceable at every step, and the AI only summarizes for the practitioner to decide.
Licensed and compliant
Every practitioner is licensed and works under TeraHealth’s clinical protocols, and health data runs inside a HIPAA (Health Insurance Portability and Accountability Act)-compliant platform.